Are you looking to create engaging and effective animated training videos? Follow our step-by-step guide to learn how!

Creating animated training videos can be made easy by following a step-by-step guide. The process involves three main steps: creating a stellar script and storyboard, animating the video, and exporting the final product.

In the first step, it is important to have a clear objective, target audience, and core message for the video. The script should be concise and follow a story structure, including a hook, main content, and call to action. Storyboards can be created using online tools like Animaker to visualize the scenes and plan animations.

In the second step, different options for animating the video are discussed, including hiring an in-house team, outsourcing to an animation studio, or using DIY apps like Animaker.

The third step involves exporting the video and making any necessary adjustments before sharing it. When creating animated videos, it is important to keep them short, visually engaging, and include subtitles for social media platforms. The overall goal is to create engaging and memorable videos that effectively convey information and promote learning.

Key Takeaways:

  • Follow a step-by-step guide to create animated training videos.
  • Create a concise script and storyboard to plan your video.
  • Consider different options for animating your video, such as hiring a team or using DIY apps.
  • Export and share your video, making necessary adjustments for different platforms.
  • Keep your videos short, visually engaging, and include subtitles for social media.

The Importance of Animated Training Videos

Animated training videos have become a powerful tool for organizations to deliver engaging and effective training content. With the ability to captivate audiences and simplify complex concepts, animation offers a unique approach to training that traditional methods cannot match. Whether it’s teaching employees new skills or educating customers about a product or service, animated training videos have proven to be highly effective in the learning process.

One of the key benefits of animated training videos is their ability to enhance learning outcomes. By combining visuals, audio, and storytelling, these videos engage trainees on multiple levels, making the content more memorable and easier to understand. Research has shown that animated videos can improve knowledge retention by up to 50% compared to text-based materials alone. This makes them an invaluable tool for organizations looking to maximize the effectiveness of their training programs.

The Power of Animation Techniques

Animation techniques play a crucial role in creating impactful training videos. By using techniques such as motion graphics, character animation, and visual storytelling, trainers can bring their content to life in a way that is both engaging and informative. For example, incorporating dynamic visuals and animated characters can help trainees connect with the material on a deeper level, making it more relatable and enjoyable.

“Animated training videos have revolutionized the way we deliver information to our employees. The combination of captivating visuals and compelling storytelling has significantly increased engagement and knowledge retention.” – John Smith, Training Manager

Moreover, animation allows for the simplification of complex concepts through visual metaphors and analogies. This makes it easier for trainees to grasp difficult concepts and apply them in practical scenarios. By harnessing the power of animation techniques, organizations can create training videos that are not only informative but also entertaining, ensuring that the message resonates with the audience.

Benefits of Animated Training Videos:
Enhanced learning outcomes
Improved knowledge retention
Engaging and relatable content
Ability to simplify complex concepts

In conclusion, animated training videos offer a powerful and effective way to deliver training content. By leveraging animation techniques, organizations can engage their audience, simplify complex concepts, and enhance the learning experience. Whether it’s for employee training or customer education, animated training videos have become a valuable tool for organizations in today’s dynamic and digital world.

Planning Your Animated Training Video

Before diving into the animation process, it’s crucial to plan your video carefully to ensure its success. This involves a series of important considerations that will set the foundation for creating an engaging and effective training video.

Setting Objectives and Identifying Your Target Audience

First and foremost, determine the objectives of your training video. What do you want your audience to learn or achieve? This will help guide the content and structure of your video. Additionally, understanding your target audience is key. Consider their background, knowledge level, and learning preferences to tailor your video to their needs.

Crafting a Clear and Concise Script

The script is the backbone of your training video. It should be clear, concise, and follow a logical flow. Start with a captivating hook to grab viewers’ attention, then deliver the main content in a structured manner. Use storytelling techniques to make the information more relatable and memorable. Finally, include a strong call to action to reinforce the key takeaways and encourage further engagement.

Visualizing Scenes and Planning Animations with Storyboards

Storyboards are visual representations of each scene in your video, showcasing the sequence of events and animations. They provide a blueprint for the final product and ensure that the visuals align with your script. Online tools like Animaker offer easy-to-use storyboard templates that allow you to sketch out your ideas, select animation styles, and plan the timings of each scene. Utilize storyboards to refine your vision and make any necessary adjustments before moving on to the animation process.

Benefits of Planning Your Animated Training Video Considerations for Planning Your Animated Training Video
  • Ensures a clear and concise message
  • Helps engage and cater to the target audience
  • Facilitates the creation of a logical flow
  • Define the objectives and target audience
  • Create a script with a captivating hook, main content, and call to action
  • Use storyboards to visualize and plan the animations

Crafting an Engaging Script and Storyboard

A well-crafted script and storyboard lay the foundation for a captivating animated training video. When embarking on the creation of your training video, it is crucial to have a clear objective, target audience, and core message in mind. These elements will guide the development of your script and ensure that your video effectively communicates its intended purpose.

A strong script starts with a hook, capturing the viewer’s attention from the start. It then smoothly transitions into the main content, providing valuable information in a concise and engaging manner. Finally, a compelling call to action prompts viewers to take the desired next steps.

To help visualize your video and plan your animations, storyboards are an invaluable tool. Online tools like Animaker offer an easy and intuitive way to create storyboards. With these tools, you can map out the different scenes, arrange the flow of the video, and determine the timing of animations. Storyboards enable you to ensure that your video flows seamlessly and effectively conveys your message.

Benefits of a Stellar Script and Storyboard
1. Clarity: A well-written script ensures that your message is clearly communicated to your audience.
2. Efficiency: By carefully planning out your video with storyboards, you can streamline the production process and avoid unnecessary revisions.
3. Engagement: A captivating script and visually appealing storyboard will captivate your viewers and keep them engaged throughout the video.

To summarize, crafting a stellar script and storyboard is essential for creating an engaging animated training video. The script should be concise and follow a story structure, while storyboards provide a visual roadmap for your animations. By paying careful attention to these elements, you can create videos that effectively convey information, engage your audience, and promote successful learning outcomes.

Animation Options for Your Training Video

Once you have your script and storyboard ready, it’s time to bring your training video to life through animation. There are several animation options available that can help you create professional and engaging videos.

In-House Team

If you have a talented team of animators in-house, this can be a great option for creating your training video. Working with an in-house team allows for better communication and collaboration throughout the animation process. However, it is important to consider the time and resources required to manage and support an internal team.

Outsourcing to an Animation Studio

Outsourcing your animation needs to a specialized studio is another option to consider. Animation studios have the expertise and resources to create high-quality animated videos. They can handle all aspects of the animation process, from concept development to final production. This option may be more costly but can save you time and ensure professional results.

Animation Software and Tools

If you prefer a more hands-on approach and have a smaller budget, using animation software and tools can be a viable choice. There are many user-friendly software options available that allow you to create animated videos without prior animation experience. Some popular animation software for training videos include Animaker, Vyond, and Powtoon. These tools offer a wide range of templates, characters, and animation effects to bring your training video to life.

Whichever option you choose, it is important to keep in mind your budget, timeline, and desired level of animation expertise. Evaluate the pros and cons of each option and select the one that best aligns with your needs and resources.

Option Pros Cons
In-House Team Internal control and collaboration Higher cost and resource management
Outsourcing to Animation Studio Professional results, expertise Higher cost, less control
Animation Software and Tools User-friendly, cost-effective Less customization, learning curve

Animating Your Training Video

With your script and storyboard in hand, it’s time to dive into the animation process and add movement and visual appeal to your training video. Animation techniques for training videos can vary depending on your desired style and message. Here, we’ll explore some steps to help you create impactful animated training videos.

Create Keyframes and Inbetween Frames

Keyframes are the main poses or positions that define the movement in your animation. Start by creating keyframes at crucial points in your video. Once you have your keyframes established, add inbetween frames to smooth out the animation. These frames bridge the gap between keyframes and help create fluid movement.

Tip: Use the onion-skinning technique, available in animation software like Toon Boom or Adobe Animate, to see your previous and subsequent frames while working on inbetween frames. This helps maintain consistency and fluidity.

Add Motion and Effects

Enhance your training video by incorporating motion and effects. From simple animated transitions to more complex special effects, these elements can elevate the visual appeal of your video. Experiment with different animation techniques such as scaling, rotation, and opacity changes to bring your training content to life.

Use Sound and Music

Sound and music play an essential role in creating an immersive and engaging training video. Choose appropriate sound effects to emphasize actions or enhance storytelling. Additionally, consider adding background music to set the mood and create a more dynamic experience for your viewers.

Animation Tips Benefits
Keep animations concise and purposeful Prevents viewer distraction and ensures clear communication of key concepts
Experiment with different animation styles Allows for creative expression and adds visual interest to your training video
Test your animation on a variety of devices and platforms Ensures optimal viewing experience across different screens and mediums
Seek feedback from colleagues or beta testers Helps identify areas for improvement and ensures your training video resonates with the intended audience

By following these animation techniques and steps, you can create compelling and effective training videos. Remember to keep your animations concise, experiment with different styles, and test your video on various devices. With the right animations, your training videos will engage and captivate your audience, ultimately promoting effective learning.

Exporting and Sharing Your Animated Training Video

Congratulations! Your animated training video is now complete, and it’s time to export and share it with your team. The final step is crucial to ensure that your video is accessible and effectively reaches your intended audience. Let’s take a look at how you can export and share your animated training video.

Exporting Your Video

Before sharing your video, you need to export it in a format that is compatible with different platforms and devices. Most animation software and tools offer various export options. Choose the appropriate settings such as video resolution, file format, and compression to balance quality and file size.

When exporting your video, it is important to consider the platform you will be sharing it on. For social media platforms, such as Facebook or Instagram, it is recommended to add subtitles to make your video accessible to a wider audience. You can also optimize your video for mobile devices to ensure smooth playback and compatibility.

Once you have exported your video, make sure to preview it to ensure that everything looks and sounds as intended. Address any glitches or issues before proceeding to the next step.

Sharing Your Video

Now that your animated training video is exported, it’s time to share it with your team. Consider the most effective platforms and channels for reaching your audience. You can share the video via email, upload it to internal training portals, or even embed it in presentations or e-learning modules.

Additionally, you may want to consider hosting your video on a video-sharing platform, such as YouTube or Vimeo, to make it easily accessible and shareable. These platforms offer features like privacy settings and analytics to help you track engagement with your video.

Don’t forget to promote your video within your organization by sharing it on internal communication channels, such as newsletters or company-wide announcements. Encourage your team to provide feedback and share their thoughts on the video’s effectiveness.

Exporting and Sharing Tips
Optimize your video for different platforms and devices
Add subtitles for social media platforms
Preview your video before sharing to ensure quality
Consider hosting your video on video-sharing platforms
Promote your video within your organization

By following these steps and considering the tips provided, you can successfully export and share your animated training video. Remember, your goal is to create engaging and memorable content that effectively conveys information and promotes learning. Best of luck with your video project!

Tips for Creating Effective Training Videos

To ensure the success of your animated training video, consider these additional tips and techniques for creating engaging and effective content.

  1. Keep it concise: Attention spans are short, so keep your training videos short and to the point. Aim for bite-sized content that can be easily digested and retained by your audience.
  2. Create visual engagement: Use animation techniques that capture attention and make the content visually appealing. Incorporate graphics, colors, and animations that align with your brand and enhance the overall learning experience.
  3. Utilize storytelling: Storytelling is a powerful tool for engaging learners. Craft a compelling narrative that hooks your audience from the beginning and carries them through the video, making it more memorable and impactful.
  4. Include interactivity: Engage your viewers by incorporating interactive elements into your training videos. This can include quizzes, polls, or interactive simulations that allow learners to actively participate in the learning process.

Additional Techniques for Creating Engaging Training Videos

Explore the following techniques to make your training videos even more engaging:

  • Use humor: Injecting humor into your training videos can help lighten the mood and make the content more enjoyable. Be mindful of your target audience’s preferences and ensure that the humor aligns with the topic being covered.
  • Include real-life examples: Make the content relatable by incorporating real-life examples and scenarios that your audience can connect with. This helps to bridge the gap between theory and practice, making the information more applicable and memorable.
  • Utilize gamification: Gamify your training videos by incorporating elements such as badges, levels, or rewards. This can increase learner engagement and motivation, as well as provide a sense of achievement as they progress through the video.

By following these tips and techniques, you can create animated training videos that effectively engage your audience, promote learning, and leave a lasting impact.


In conclusion, creating animated training videos can be a powerful tool for organizations looking to engage their team and enhance learning outcomes. By following a step-by-step guide and utilizing the right animation techniques, you can create impactful training content that resonates with your audience.

When creating animated training videos, it is important to have a clear objective, identify your target audience, and define your core message. This will ensure that your video effectively communicates the desired information and engages your viewers.

One of the first steps in creating an animated training video is to craft a stellar script and storyboard. The script should be concise and follow a story structure that includes a hook, main content, and a call to action. Additionally, creating storyboards using online tools like Animaker can help visualize the scenes and plan the animations.

After developing the script and storyboard, you can explore different options for animating your training video. These options range from hiring an in-house team or outsourcing to an animation studio, to using do-it-yourself apps like Animaker. Choose the option that best suits your needs and resources.

Once the animation is complete, it is crucial to export the final product and make any necessary adjustments before sharing it. Consider the platform on which the video will be shared and optimize it accordingly. Shorter videos, visually engaging content, and the inclusion of subtitles for social media platforms can enhance the video’s effectiveness.

In summary, by following a step-by-step guide, creating a compelling script and storyboard, using the right animation techniques, and optimizing the final video for sharing, you can create engaging and memorable animated training videos that effectively convey information and promote learning.


Can I create animated training videos easily?

Yes, creating animated training videos can be made easy by following a step-by-step guide.

What are the main steps involved in creating animated training videos?

The main steps include creating a script and storyboard, animating the video, and exporting the final product.

What should I consider when creating a script for my training video?

It is important to have a clear objective, target audience, and core message for your video. The script should be concise and follow a story structure.

How can I visualize the scenes and plan animations for my training video?

You can use online tools like Animaker to create storyboards and visualize the scenes in your training video.

What are my options for animating my training video?

You can choose to hire an in-house team, outsource to an animation studio, or use DIY apps like Animaker.

How do I export and share my animated training video?

You can export the video and make any necessary adjustments before sharing it on different platforms. It is recommended to include subtitles for social media sharing.

What tips can you provide for creating effective training videos?

Keep your videos short, visually engaging, and make sure to effectively convey information and promote learning.

This article was written by Creative Island's founder Filipe Bastos. Beyond being the owner of the studio, Filipe has a background in philosophy and psychology, and loves reading and writing about anything related to human nature. He brings his unique perspective and insights to the work he does, including creating engaging and effective animated explainer videos for startups and small businesses.

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